designing gates and fences
Our task was to implement a design strategy by preparing design designs for fences and gates with specialized equipment. There were three collections under preparation: WALL, CLASSIC, MODERN, for each of them we designed a two-door gate, automatic gate, span, wicket, posts and accessories, touch sensors, photovoltaic-powered lighting, alarms and others.
In addition, we took care of the repositioning and rebranding of the brand. We have prepared a refreshed, modern logo, job offers and marketing materials, including 3D animation and product configurator based on 3D models. The most important element of these activities was the preparation of a marketing strategy aimed at introducing products to the entire Polish and foreign market, with particular emphasis on Germany.
The key element for the conducted marketing activities was the 3d animation, in which we presented all the new fencing designs, taking into account the client’s specificity as well as the unique features and advantages of the product. This is a typical explainer video.